| DaftarIsitemplate |
| Call Number |
| SEM-291 |
| Title |
| Data mining techniques for estimating constomer lifetime value, HAL. 220-238 |
| Author |
| Harsha Aeron; Ashwani Kumar; M. Janakiraman; |
| Publisher |
| International Conference on Data Management (ICDM-2008) |
| Subject |
| Data mining (DM), Customer Relationship Management (CRM), Customer Lifetime Value (CLV) |
| Location |